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Nicole's Impossibly Possible Ideas: Plastic Makes it (Im)possible

In the 1990s, the American Plastic Council launched a series of advertisements to persuade the American public that, as Mr. McGuire tells Dustin Hoffman in the film “The Graduate,� “There's a great future in plastics. Think about it. Will you think about it?� Does Dustin Hoffman think about it?

If, after Dustin Hoffman entices the bride to run away from her wedding, together jumping on a bus to take them away from plastic suburban life, do they eventually buy return bus tickets to regular bourgeois life? Does Dustin begin a career working for the American Plastic Council? Will he go on to design ads that recommend a plastic-filled life to all of America?





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